I'm Eric Pedersen, the founder and sole operator of Simply Complex Systems, LLC. This page explains what the website at simplycomplexsystems.com collects from you, where it goes, and how to get it back or have it deleted. No cookies, no analytics, no third-party trackers, no advertising. If something here is unclear, email me at eric@simplycomplexsystems.com and I'll answer.
Who we are
Simply Complex Systems, LLC is an Ohio limited liability company. I'm the founder and the only person operating it. When this page says "we," it's me. When it says "you," it's the person reading this — usually someone visiting the site, or someone who filled out an intake or signup while those forms were live.
What we collected when you filled a wizard
The site previously offered two short intake wizards: one for personal setups and one for owner-operators. Those wizards have been removed from the site; this section governs what was collected while they were live. Each asked three free-text questions about your current frustration, what you'd like instead, and the broad shape of your devices and tools. The last step asked for your name and the best way to reach you (email or phone), and the owner-operator wizard also asked for your business name. That's it. Nothing else was required, and the site didn't pull anything from your device beyond what you typed into those fields.
What your browser saves locally
While you were filling out a wizard, your draft answers were saved in your browser's localStorage so you didn't lose your progress if you closed the tab or your laptop slept. That draft lives on your device only — it was never sent anywhere unless you hit Submit on the last step. You can wipe it any time by clearing site data for simplycomplexsystems.com in your browser settings.
If you reserved an agent (the network)
Separately from the wizards, the site previously let you reserve your own agent in the network by leaving your email. That form has since been removed; if you signed up while it was live, this is the one place I keep an actual list, so here's exactly how it works.
What I collected: the email address you typed in, and a little signup metadata that came along with any web request — the date and time you signed up, the IP address your request arrived from, and your browser's user-agent string. If you gave me a name (or give me one later), I keep that too. I didn't ask for anything else, and there's nothing to buy.
Why I collected it: to reserve your agent and hold your place; to send you a one-time confirmation so I knew the address was really yours and really wanted in; to send the personal welcome promised for June 10, 2026; and, after that, to connect you with other agents and with people whose work fits yours. The metadata (timestamp, IP, user-agent) was there so I could keep the signup form free of spam and bots without using trackers or a third-party CAPTCHA. That's the whole purpose — I don't use any of it for advertising, and I don't sell or share it.
Your email and name feed an automated agent. I want to be plain about this because it's unusual: the email address and any name you give become input to an automated agent that composes and sends the welcome and follow-up messages on my behalf. A person (me) stands behind it, but the drafting and sending are automated. Your details are passed to it as data, not as instructions, and the agent has no authority to do anything beyond write and send you mail about the network.
The basis for all of this is your consent — given in two steps: you agreed to it when you reserved, and you confirmed it by clicking the link in the one-time confirmation email, so an address only joined the list once its owner had affirmatively said yes. You can withdraw that consent at any time, and withdrawing it is easy: every message I send you has a one-click unsubscribe link, and clicking it stops the mail. You can also just email me and I'll take you off the list.
How long I keep it: I keep your address on the list until you unsubscribe or ask me to delete it. If you unsubscribe, I move your address to a small suppression list — a do-not-email list — and keep it there so that my system never accidentally mails you again. That's the one piece I hold on to after you leave, and only for that reason; it's maintained to honor opt-outs as the U.S. anti-spam law (CAN-SPAM) requires. If you'd rather I erase even the suppression entry, say so and I will, knowing it removes the safeguard against a future re-add.
What we don't collect
No tracking or analytics cookies. No analytics (no Google Analytics, no Plausible, no anything). No third-party tracking pixels. No advertising identifiers. No fingerprinting. One strictly-necessary session cookie is set only when a client signs in to the portal — nothing is set for ordinary visitors. The site doesn't try to figure out who you are, where you've been, or what you do after you leave. (If you reserved an agent while that form was live, you did give me your email so I can reach you — that's the one list I keep, and it's covered in its own section below.)
If you sign in to the client portal
Clients with portal access sign in with a credential I issue. The site stores that sign-in credential and, once you're signed in, a session token in the strictly-necessary cookie above. Both exist for one purpose — authenticating you as a client — and neither is used for tracking of any kind.
Where what you submit goes
When you submitted a wizard, your answers traveled over HTTPS to a small intake receiver I run on a private server at my home in Cincinnati, Ohio (reachable from the internet through a Tailscale Funnel — a private tunnel I control). The receiver wrote your submission to a JSON file on that server's local disk and emailed me a copy through Gmail's outbound mail service so I saw it promptly. Nothing else happens to it. It doesn't go to a CRM, a marketing tool, or any other vendor.
If you reserved an agent, your email and signup metadata traveled the same way — over HTTPS, through the Tailscale tunnel, to that same home server, where they're stored and handed to the automated agent that writes to you. Same server, same operator, no CRM and no marketing vendor.
How long we keep it
I keep your submission for as long as we have an active or prospective engagement, plus a reasonable trailing window for records. If we never end up working together, or if our work wraps up, you can email me and I'll delete the on-disk submission and the email copy from my inbox. I'll confirm when it's done.
Who else sees it
Just me. There are no contractors, employees, or assistants with access to your intake or to my inbox. If we end up working together and payment is involved, the payment itself runs through Stripe — Stripe sees what's needed to process the payment (your card or bank details, billing info), but the wizard answers and engagement notes don't go to Stripe.
Third-party services the site touches
A few infrastructure services see your IP address and basic request information just because that's how the web works:
- Microsoft Azure Static Web Apps hosts the site. When your browser loads a page, Microsoft's servers see your IP address and user-agent in order to serve the response over HTTPS. The body typeface (Nunito) and the bespoke display typeface (Space Weel) are both served from the same origin — no third party sees a font-fetch from your browser.
- Tailscale fronts the intake receiver as a tunnel between the public internet and my home server. Tailscale sees the encrypted traffic in transit; the contents of your submission are decrypted only on my server.
- Google (Gmail SMTP) delivers the notification email from my server to my inbox. Your submission contents pass through Google's mail infrastructure as part of that delivery. The agent-network confirmation, welcome, and follow-up messages I send to you go out the same way, so your email address passes through Google's mail infrastructure in transit.
- Calendly hosts the booking page reachable from the "Schedule a 30-minute call" button. When you click through, Calendly sees what your browser shares with their site. We don't embed Calendly inside this site, so nothing about your visit here is sent to them unless you click that button.
Your rights
You can ask me, at any time, to:
- tell you what I have on file about you,
- correct anything that's wrong,
- delete it,
- or send you a copy in a portable format (usually JSON or plain text).
And if you're on the agent-network list, you can unsubscribe at any time — that's a right of its own, separate from deletion. Every message I send has a one-click unsubscribe link, and you can always email me to come off the list. Unsubscribing stops the mail; deletion removes your record entirely (see the note about the suppression list above).
Email eric@simplycomplexsystems.com and I'll respond within thirty days — usually within one business day. These rights apply whether you're covered by California's CCPA, the EU/UK GDPR, or neither; I treat everyone the same way.
Children
This site and the services behind it aren't directed to anyone under eighteen. I don't knowingly collect intake submissions from minors. If you believe a minor has submitted information, email me and I'll delete it.
Changes to this policy
If I change this policy, I'll update the date at the top. If a change materially affects how I handle the data of someone in an active engagement, I'll email those clients directly so they hear it from me, not by stumbling onto a revised page.
How to reach me about privacy
Email: eric@simplycomplexsystems.com
Phone: (513) 525-5521
Mail: Simply Complex Systems, LLC, Cincinnati, OH 45216